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Over the last four decades, BMX has morphed, expanded and gone worldwide! With their finger on the pulse, SE has created many new styles of BMX bikes in unique sizes never seen before.  They will not stop pushing the limits and to this day they still remain true to their core motto of “BMX Innovations.” SE has evolved from one of the original BMX racing brands to a company whose influence extends far beyond the bicycling world. SE designs transcend the worlds of bicycling, art and fashion through collaborations with brands like Vans, Us vs, Them, Oakley, Cult, DC Shoe...

From hybrid fitness bikes, to performance road bikes, all-road gravel bikes and full trail-ready mountain bikes, Fuji Bikes has the performance you need to level up your riding!  Fuji has been around nearly as long as the bicycle itself! Before the automobile, before the airplane, Fuji began as a bicycle company – founded in 1899 and named for one of the world’s the most iconic peaks. In the 122 years since, the Fuji brand and its distinctive mountain logo have been synonymous with cycling and cyclists everywhere, which is why you still hear riders say, “My first bike was a...

Electra was born in the humble surf community of Leucadia, California. Drawn to Southern California for the sun and surf, and inspired by iconic designs of the past, Benno Baenziger and Jeano Erforth resurrected the Classic Cruiser in an industry that had grown stagnant and, frankly, took itself a little too seriously. And like that, Electra put the fun into bike riding again and gave America back one of its favorite pastimes.A lot has changed over the years, but Electra remains true to their founding philosophy; combine creativity, innovation, design and attention to detail to make the most comfortable bikes...